"We believe in the Power of Sport"

about us


Our focus is on the sports and event business. We try to complete and offer always a 360° service to all our clients and partners.

Our mission is to foster synergies for and among our clients, by using sport as a platform for global promotion and development.

This established infrastructure is a unique complex that brings  together, under one roof, several services and more than twenty years of  experiance

Services include:

  • Classic Marketing 
  • Digital Marketing
  • Art Direction
  • Web Design & Development
  • Design & Print Work
  • PR & Communication


We are used to work with international brands on either sides, the Organisation side as well as the Partner / Sponsor side. This gave us over years the experiance what a "BRAND" needs to become sutainable and powerful. At the same time our team works on the best possible tools and services to provide the ideal services and platform for our clients.

We offer operational readiness strategy advice and  implementation services to assist event organisations prepare their  events efficiently. 

Services include:

  • Development of tailor-made operational readiness strategies
  • Implementation and/or facilitation of operational readiness activities
  • On-site support during event operations


Leave the commercialisation to us
Over the last 20 years, most of our Team has been developing a great  number of high profile relationships, which have matured and grown in  stature, notably with International Sporting Federations, sport  agencies, international brands and event owners. Our Business Development Unit concentrates its efforts in fulfilling  the demand for professional sales & marketing services that are  directly in line with the commercialisation of sports. JAM15 offer  brands and sporting entities alike, sales & marketing support with  the aim of developing new commercial relationships, increasing sales  revenues and maximising brand exposure, allowing its partners to  concentrate on their core business objectives.

Services include:

  • Sport Properties & Partnerships Consultancy
  • Event Production
  • Market Research and Development
  • Business Development Services
  • Sales & Marketing Support
  • Negotiation Support
  • Activation Support

the team

Birgit Hochegger

Art Director

Birgit is leading the Art and Graphic department in the company. She has a long experiance in Design work and has been working with international brands like Ironman, TriStar, Spartan Race and also with many leading consumer brands like Reebok, Adidas, Timex, Eskimo, Power Bar, Renault etc. Her skills are founded from her early times as a Goldsmith and Jewelry Designer working for companies in Switzerland, USA and Austria. Over 10 years she was head of Design and working as a Goldsmith in her own company "hochegger design" which she co owned with her husband Georg Hochegger in Klagenfurt / Austria.

Ironman Finisher ( Ironman Austria) and Sports oriented she is always looking for new challenges. 

Georg Hochegger

General Manager

Georg is a Visionary and leader has more then 20 years in the Sports  Event Industry. Build the leading Triathlon Sports Agency Triangle and  developed the brand Ironman significantly with in this time. As Founder  and CEO of Triangle he sold this business successful to a private Equity  firm in 2010. Since then he was running StarEvents and building the key  brand TriStar 111 (new Triathlon Format) and endurance Sport Business. Currently he is consulting Spartan Race as the head of Europe. He has strong skills in Networking, Operation and Marketing and is  certainly the brain behind the brand and Development.
 Sports enthusiast and  14 times Ironman Finisher (2 times at the Ironman Championships in  Kona/ Hawaii),

our portofolio


Building from 1999 till 2010 the largest global license business for Ironman.


Global development, implementation and activation on this unique Triathlon brand.


European development and implementation of the world biggest obstacle brand.

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we like to hear from you and would be happy to send you more information on our services


via ra curta 9, Dino, Ticino 6967, CH

+ 41 91 930 03 80